BUPA PETTY CASH
Working overtime until midnight and dining out for dinner are a common phenomenon in Hong Kong workplace culture. We want to arouse audiences’ interest by asking one question: “Is petty cash getting your money back or taking away your health?” 4 families were invited and asked to calculate the petty cash by going through the receipts together. The more he/she claimed from petty cash, the more he/she suffers from heavy workload. It is the proof of unhealthy lifestyle. The video shows Bupa’s distinctive “medical expertise” positioning and they will take care of people’s health like family does.