HK EXPRESS FREEZING TICKET

During the peak traveling season in summer, HK Express decided to help cool Hong Kong down with its “FREEzing Ticket” promotion and bring us to the hottest destinations across Asia. 130 free flight tickets were hidden in the largest outdoor billboard made of ice (Height 1.7m x Width 6m) for people to dig out. Participants were given some tools to crack the ice block to uncover all the coolest prizes within 7 minutes.