KKday – Scratch Cart

Client

KKday provides all kinds of unique experiences, so we created a tagline “刮盡旅程新奇事”, in English “scratch out all the brand new travel experience” . Bringing the curiosity and fun of travel to HKer’s daily life, we have created a set of KV with travel-related riddles. We also created a street event that let you literally “scratch” , participants can win free trips or various travel experience by scratching the cart.

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